What’s a VSCO woman? What you should find out about the Gen-Z trend and why Liza Koshy stated she ended up being one
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It’s pronounced ‘vis-co’
Just like the 1960s had hippies, the 1970s had punks, the 2010s has VSCO girls – a fashion subculture well-liked by Gen Z-ers.
Characterised by way of a comfortable, easy breezy California aesthetic, the distinctive design is something of a a reaction to the greater excessive glam popularised by Instagram.
Dubbed sets from the girl that is“new door” check out a (less flattering) “basic” visual, VSCO woman tradition can be viewed a successor to your very very early Noughties “tumblr girl” aesthetic.
Just like Tiktok’s new Gen Z “egirl” trend, VSCO girls are a social media marketing trend with major influencers adopting and championing the design: including unofficial VSCO woman empress and YouTuber Emma Chamberlain and postar Ariana Grande (whenever she actually is perhaps perhaps not glammed up when it comes to red carpeting.)
In reality, the motion is indeed popular you are – for reference, this writer scored a solid 63% that it’s even birthed a number of TikTok parodies and quizzes to discover how much of a VSCO girl.
To get more on the best way to spot a VSCO woman in the open (if not how to be one), here’s more in the trend.